Bilka Supports Sporting Excellence with a 550,000 Lei Victory Bonus

The Corona Brașov hockey team is just one win away from lifting the Erste Liga trophy.

Corona Brașov is facing Hungary’s FTC–Telekom in the battle for the title. Tonight’s game could secure the cup for Brașov, and Bilka is standing by the team, just as it has throughout the season.

After winning the first 3 matches convincingly, Corona is now only one victory away from making history. The Brașov side can claim the trophy with a win in Game 4 of the finals, taking place on Wednesday at 6:30 p.m. at the Olympic Ice Rink in Brașov.

BILKA, the Brașov-based company and one of the team’s sponsors this season, has decided to boost its budget for supporting the team by 550,000 lei. This amount will be awarded as a victory bonus to the players if they defeat FTC–Telekom and bring the Erste Liga trophy to Brașov.

“After the team brought the Romanian Cup to Brașov last month, we want this year to mark another first in the team’s history by also winning the Erste Liga trophy. Corona Brașov is in the Erste Liga final for the third time, but has yet to win it. We have a very well-prepared team, and all the conditions are in place to secure the trophy. We have been supporting the team since the start of the season, but as the season draws to a close, we wanted to add an extra boost of financial motivation, which is why we decided to offer each player a victory bonus. The total bonus budget we are providing amounts to 550,000 lei, bringing our total sponsorship budget for the entire season to 800,000 lei,” said Gabriela Stoițer, BILKA’s Marketing Director.

“The support from Bilka shows not only a passion for sports but also a commitment to the community.  Backing high-performance sports by major companies is essential to achieving valuable results, and these achievements in Brașov’s sports scene directly strengthen the sense of belonging to a healthy and strong local community. We thank Bilka and promise to stay on the path of top-level performance and continue bringing outstanding results to Brașov” – Ionuț Necula, Director of Corona Brașov.

The Erste Liga is a competition featuring hockey teams from Hungary and Romania. This season’s line-up includes FTC–Telekom, Budapest Akademia, UTE, DVTK, DEAC, Dunaújvárosi Acélbikák, and Feha 19 from Hungary, along with Romania’s top teams Corona Brașov, ACSH Gheorgheni, and SC Miercurea Ciuc.

BILKA, leader of the roofing market and the largest consumer of pre-painted steel in Romania, ended the year 2023 with a turnover of 248 million euros. Over its 17 years of activity, the company has invested more than 80 million euros in its Brașov factory. The production lines are fully automated, relying on the latest technologies available worldwide.

In 2023, BILKA sold its products all over the country and abroad via more than 500 stable dealers. BILKA products are exported in several countries, among which Bulgaria, Hungary, the Republic of Moldova, Germany, Poland, Slovakia, The Netherlands, Austria, Ireland or Ukraine.